Articles by Nancy A. Shenker

About Nancy A. Shenker

Nancy A. Shenker is Founder & CEO of theONswitch marketing and a professional writer and speaker. A former C-level executive, she worked at Citibank, MasterCard, and Reed Exhibitions (producers of ComicCon), prior to launching her business in 2003. She is the publisher of three online communities (Embrace The Machine, sheBOOM, and Bleisure Living). Nancy holds a Bachelors Degree in English and Psychology from the University of Michigan, Ann Arbor and a Graduate Publishing Diploma from NYU. Nancy is also a mother of two daughters and a grandgirl and an avid baker, reader, and technology geek.

My Entrepreneurial Woman’s Power Suit. What Color is YOUR Cape?

August 10, 2017 Nancy A. Shenker

Yup…I used to wear shoulder pads and nude hosiery back in the greedy go-go ‘80s. When I worked out of WeWork every day, my uniform morphed into a tunic and leggings with comfy high boots […]

A New Flavor of Kool-Aid: The Myth of the Glampreneur

July 24, 2017 Nancy A. Shenker

A former C-level executive, I launched my own consulting business 15 years ago. I was ahead of my time in many ways. Facebook groups, media outlets, and other communities are popping up, extolling the virtues […]